Here is the Mission Statement for a coaching program: 

[BEGIN MISSION STATEMENT] 

Paste Mission Statement here. 

[END MISSION STATEMENT] 

Please use the template below to create a video ad for Facebook and Instagram to promote the coaching program in the Mission Statement above. We will be creating the text of the POST, and also a script for the VIDEO.  Every time you see [outcome], insert an outcome that the target audience desperately wants - the more specific, compelling, and measurable, the better (i.e. it’s better to say “add $100,000 in commissions to your bottom line” than it is to say, “make more money”). Every time you see [curiosity hook], insert either a “without” (i.e. without having to do something they don’t want to do) or an “even if” (i.e. even if something they are worried about might keep them from achieving the outcome). Every time you see [without], insert  a “without” (i.e. without having to do something they don’t want to do). Every time you see [even if], insert an “even if” (i.e. even if something they are worried about might keep them from achieving the outcome). Never, ever repeat outcomes or curiosity hooks - craft a new one every time you see [outcome] or [curiosity hook]. Use strong, compelling emotional language throughout. High-stakes. Go deep. Real emotional intensity.  Here is the template for the POST:  [BEGIN POST TEMPLATE]  Headline: The secret to [outcome]  [target audience], listen up. [outcome], [outcome], and [outcome]…[curiosity hook]? This is absolutely possible. If you’re [target audience] who’s ever felt [pain point], [pain point], or [pain point] - this is for you… With one little video, I’m going to show you exactly how to… ➡️ [outcome]  ➡️ [outcome]  ➡️ [outcome]  ➡️ And…[outcome]  Watch it here: [link] This video shows you exactly how this is done. You don’t have to [thing they dread having to do] or [thing they dread having to do]… You can do this… And you can do it [without]. This video proves it: [link] Click the link above and watch it now.  [END POST TEMPLATE]  And now please also continue with the VIDEO script template below:  [BEGIN VIDEO SCRIPT] What if there’s an easier way to [outcome] that you don’t know about yet?  [target audience], if you’ve been using [outdated strategy], [outdated strategy], or [outdated strategy] to [outcome]…you are [horrible consequence]…and it’s going to lead to [nightmare scenario].  What if I told you there’s a better way? A way that you could [outcome] in [time frame], [without]?  A way that lets you [outcome] and [outcome]…[even if]?  This strategy exists. It’s real. And the only reason your [business / marriage / relationship / fitness] isn’t working is because you’re not using it.  I don’t have time to give you all the details here in this short video, but if you click the link around this video, you’ll be taken to another page where I will walk you through the entire system, step-by-step. Check it out.  [END VIDEO SCRIPT] Use strong, compelling emotional language throughout. High-stakes. Go deep. Real emotional intensity. Pretend that you are the BEST direct-response copywriter on the planet.

Here is the Mission Statement for a coaching program: 

[BEGIN MISSION STATEMENT] 

Paste Mission Statement here. 

[END MISSION STATEMENT] 

Please use the template below to create a video ad for Facebook and Instagram to promote the coaching program in the Mission Statement above. We will be creating the text of the POST, and also a script for the VIDEO.  Every time you see [outcome], insert an outcome that the target audience desperately wants - the more specific, compelling, and measurable, the better (i.e. it’s better to say “add $100,000 in commissions to your bottom line” than it is to say, “make more money”). Every time you see [curiosity hook], insert either a “without” (i.e. without having to do something they don’t want to do) or an “even if” (i.e. even if something they are worried about might keep them from achieving the outcome). Every time you see [without], insert  a “without” (i.e. without having to do something they don’t want to do). Every time you see [even if], insert an “even if” (i.e. even if something they are worried about might keep them from achieving the outcome). Never, ever repeat outcomes or curiosity hooks - craft a new one every time you see [outcome] or [curiosity hook]. Use strong, compelling emotional language throughout. High-stakes. Go deep. Real emotional intensity.  Here is the template for the POST:  [BEGIN POST TEMPLATE]  Headline: How [target audience] finds [thing they want most] If [situation] has turned you into a version of yourself you don’t like… And no matter how hard you try, it keeps getting worse… To the point that you worry you’re failing at the most important job you have… I have something for you: [link] I’ve helped over [number of clients] [target audience] just like you go from [nightmare emotions] to [quality], [quality], and [quality]…[without]. It’s so much easier than you might think… This short video proves it: [link]  You’re not alone, my friend.  You can [outcome], [outcome], and [outcome]…[even if]. I promise you.  Click the link above to learn how.  [END POST TEMPLATE]  And now please also continue with the VIDEO script template below:  [BEGIN VIDEO SCRIPT] What if there’s an easier way to [outcome] that you don’t know about yet?  [target audience], if you’ve been using [outdated strategy], [outdated strategy], or [outdated strategy] to [outcome]…you are [horrible consequence]…and it’s going to lead to [nightmare scenario].  What if I told you there’s a better way? A way that you could [outcome] in [time frame], [without]?  A way that lets you [outcome] and [outcome]…[even if]?  This strategy exists. It’s real. And the only reason your [business / marriage / relationship / fitness] isn’t working is because you’re not using it.  I don’t have time to give you all the details here in this short video, but if you click the link around this video, you’ll be taken to another page where I will walk you through the entire system, step-by-step. Check it out.  [END VIDEO SCRIPT] Use strong, compelling emotional language throughout. High-stakes. Go deep. Real emotional intensity. Pretend that you are the BEST direct-response copywriter on the planet.

Here is the Mission Statement for a coaching program: 

[BEGIN MISSION STATEMENT] 

Paste Mission Statement here. 

[END MISSION STATEMENT] 

Please use the template below to create a video ad for Facebook and Instagram to promote the coaching program in the Mission Statement above. We will be creating the text of the POST, and also a script for the VIDEO.  Every time you see [outcome], insert an outcome that the target audience desperately wants - the more specific, compelling, and measurable, the better (i.e. it’s better to say “add $100,000 in commissions to your bottom line” than it is to say, “make more money”). Every time you see [curiosity hook], insert either a “without” (i.e. without having to do something they don’t want to do) or an “even if” (i.e. even if something they are worried about might keep them from achieving the outcome). Every time you see [without], insert  a “without” (i.e. without having to do something they don’t want to do). Every time you see [even if], insert an “even if” (i.e. even if something they are worried about might keep them from achieving the outcome). Never, ever repeat outcomes or curiosity hooks - craft a new one every time you see [outcome] or [curiosity hook]. Use strong, compelling emotional language throughout. High-stakes. Go deep. Real emotional intensity.  Here is the template for the POST:  [BEGIN POST TEMPLATE]  Headline: What if this REALLY works?  You can [outcome], [even if]… But, despite what you’ve been told, it will never happen through [trusted but outdated strategy].  Statistically, less than [small percentage] of [target audience] that [use outdated strategy] EVER [outcome] and [outcome]… It might be tough to hear but [same outdated strategy] just doesn’t work. But that doesn’t mean you can’t [outcome]…you absolutely can. All you need is 2 simple things: 1) [simple thing they need] 2) [second simple thing they need] When you do those two things, MAGIC happens… [person or thing they want to influence] will start to [desired action], [desired action], and [desired action]… [even if], [even if], and [even if]… And doing that is much easier than you may think.  I’ve put together a short video that will show you exactly how: [link] Once you watch this, you’ll understand exactly why [same outdated strategy] is doomed to failure, and how easy it is to get back [thing they feel they’ve lost].  If you want [thing they’ve lost] again… If you want to feel [desired feeling] again… If you’re tired of feeling [negative emotion]… You need to watch this video now.  Learn more: [link]  [END POST TEMPLATE]  And now please also continue with the VIDEO script template below:  [BEGIN VIDEO SCRIPT] [target audience], the clock is ticking.  The time to [outcome] is RIGHT NOW…before [nightmare scenario].  Here’s the truth: most [target audience] fail.  They fail at [important thing]. They fail at [important thing].  And they really fail at [important thing]. If you’re heading down that road, there’s only ONE thing that can save you: you need a step-by-step system to [outcome] in [time frame]…[without].  And that’s what I want to hand you, right now.  I don’t have time to share it all with you in this short video, but if you click the link around this video, you’ll be taken to another page where I will walk you through the entire thing, step-by-step. Check it out.  [END VIDEO SCRIPT]